in:form by Intero Advisory
Blog Author
Colleen McKenna
Curated + Updated
Blog Posts
We have been writing since 2011.
Because of that we have curated and updated our blogs for B2B leaders and professionals to thrive in 2026 and beyond.
September 5, 2025
Every day, your LinkedIn feed is filled with words written by machines. Can you tell which ones? AI has made it easier...
August 7, 2025
A department leader recently told Jim Cusick about a change they had noticed in one team member. This person had...
June 27, 2025
When people think about searchability and discoverability, they tend to picture keyword-optimized blogs, backlinks, and...
June 13, 2025
This idea was first introduced in our newsletter. This is the expanded version with a vendor evaluation workflow and a...
May 22, 2025
"That was a great meeting!" You say this to yourself after you hit “end meeting” on Zoom. Fast forward one month: no...
