Featured Insights for
B2B leaders + professionals
Centers of Influence: The LinkedIn Strategy That Compounds
Your company already has the network. The referrals aren't flowing because no one has built the system to activate it.
Centers of Influence don't require more connections. They require the right ten. Put your whole team on the same model and watch what compounds.
LinkedIn is the tool. Use it like one.
Curated + Updated
Blog Posts
We have been writing since 2011.
Because of that we have curated and updated our blogs for B2B leaders and professionals to thrive in 2026 and beyond.
June 27, 2025
When people think about searchability and discoverability, they tend to picture keyword-optimized blogs, backlinks, and...
June 13, 2025
This idea was first introduced in our newsletter. This is the expanded version with a vendor evaluation workflow and a...
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May 22, 2025
"That was a great meeting!" You say this to yourself after you hit “end meeting” on Zoom. Fast forward one month: no...
May 19, 2025
When every conversation counts, knowing who to focus on and when to focus on them is a force multiplier.
May 16, 2025
It feels perfect: Click “Draft with AI.” Give it a skim. Hit send.
May 8, 2025
Are you frustrated that almost three years after ChatGPT’s breakout, you still can’t point to any significant,...
May 2, 2025
Why Strategic Curiosity Wins in Modern Prospecting In the late 1900s, it made perfect sense for a salesperson to say:
April 18, 2025
Yes—two indisputables will always drive your professional success: time and authenticity.