in:form by Intero Advisory

Featured Insights for

B2B leaders + professionals

Centers of Influence: The LinkedIn Strategy That Compounds

Your company already has the network. The referrals aren't flowing because no one has built the system to activate it.

Centers of Influence don't require more connections. They require the right ten. Put your whole team on the same model and watch what compounds.

LinkedIn is the tool. Use it like one.

 

 

Venn diagram showing a Center of Influence at the intersection of Ideal Market and Hard-Won Trust, with Strategic Alignment, Authentic Value, and Mutual Growth listed in the overlap.
Curated + Updated

Blog Posts

We have been writing since 2011. 

Because of that we have curated and updated our blogs for B2B leaders and professionals to thrive in 2026 and beyond.

Consider Your “Brand”

October 31, 2019
We’ve talked a lot about personal, professional and online brands over the years. Many people may think they’re...

A Swapcast: Colleen McKenna and Matthew Isales from Sales Stackr Podcast

October 22, 2019
Colleen shares so much of her LinkedIn expertise with listeners and Matt Isales, Owner of iSales Solutions and Host of...

Salespeople are Ghosted Almost Every Day

October 17, 2019
Ghosting, while a popular term these days, is nothing new, and there’s not a day that goes by that that an article on...