in:form by Intero Advisory

Featured Insights for

B2B leaders + professionals

Centers of Influence: The LinkedIn Strategy That Compounds

Your company already has the network. The referrals aren't flowing because no one has built the system to activate it.

Centers of Influence don't require more connections. They require the right ten. Put your whole team on the same model and watch what compounds.

LinkedIn is the tool. Use it like one.

 

 

Venn diagram showing a Center of Influence at the intersection of Ideal Market and Hard-Won Trust, with Strategic Alignment, Authentic Value, and Mutual Growth listed in the overlap.
    Curated + Updated

    Blog Posts

    We have been writing since 2011. 

    Because of that we have curated and updated our blogs for B2B leaders and professionals to thrive in 2026 and beyond.

    Account Mapping on LinkedIn Sales Navigator: A Practical Q1 Update

    February 17, 2021
    Over the last couple of weeks, our team noticed some interesting changes to Account pages on LinkedIn Sales Navigator....

    How to Add Your Resume to Your LinkedIn Profile

    February 11, 2021
    In case you missed it! Yesterday’s video tutorial on our YouTube channel was a walkthrough on how to add your resume to...

    Job Seekers: Here are 5 Tips on How to Utilize LinkedIn Jobs

    February 3, 2021
    Searching for jobs can be incredibly overwhelming. You can apply for hundreds of jobs with little to no investment in...

    How to Change Your Email on LinkedIn

    January 28, 2021
    This week’s video walkthrough shows you how to change your email on LinkedIn! Recently change jobs, or want more than...

    Ten Years: The Best Is Yet To Come

    January 27, 2021
    As I write a post celebrating ten years in business, I am less than 50 feet from my original perch, where I doodled,...

    3 Intelligent Ways to Announce Maternity Leave on LinkedIn

    January 23, 2021
    At an event last week, a woman approached me and asked me how to handle her upcoming maternity leave on LinkedIn. She...

    5 Takeaways from My 5 Years at Intero

    January 22, 2021
    As we approach the final week before Intero turns 10 years old, Sydney reflects on the last five years that she has...

    Leadership Expert Ken Kilday Joins Intero Advisory as Licensed Partner

    January 20, 2021
    The Licensed Partner Program uses the It’s Business, Not Social™ method for LinkedIn branding, sales, and recruiting...

    10 Years: A Reflection from the Middle Child

    January 15, 2021
    As we continue reflect on 10 years of business at Intero leading up to the 10 year anniversary, this week’s post comes...