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Jul
31

Have a Heart: LinkedIn for Good

posted on July 31st, 2013 by Intero Advisory in General,Intero Team with 0 Comments

When things weigh heavy on our hearts, it should call us to action. That’s what happened with me and Colleen when we found out the son of our Virtual Assistant in the Philippines was to undergo open-heart surgery. We felt compelled to do something to help their family, but weren’t sure how to help with […]

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Mar
19

LinkedIn and the Magic of Accidental Discovery

posted on March 19th, 2013 by Colleen McKenna in General with 0 Comments

  I listened carefully as Andrew Coy, Co Executive Director, Community Relations of the Digital Harbor Foundation was interviewed by Newt Fowler at the Why Design Matters – An Evening of Networking and Insight in Baltimore last night. When he mentioned how students and people need to embrace accidentally discovery I really tuned in. I consider myself a […]

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Mar
04

Your Company is on LinkedIn, Like It or Not

posted on March 4th, 2013 by Colleen McKenna in Branding,Training with 0 Comments

I spend a good deal of time these days talking about how a company looks on LinkedIn. There are good reasons for CEOs, business owners and the C-suite to perk up, be aware and tackle what’s happening on LinkedIn. LinkedIn starts with an individual—your employee, future talent, the last person who left (voluntarily or not), […]

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Dec
11

Add Video on LinkedIn–Your Company Page is the Perfect Spot

posted on December 11th, 2012 by Colleen McKenna in Branding,Career,Development,Hiring,Training with 0 Comments

Add video on your LinkedIn Company Page.  A great way to do that is to add video on your Products and Services pages. There is nothing better than showing your services or products in action. Your LinkedIn Company Page is the collective voice of your organization. It’s where people will see not only your employees […]

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Dec
04

Add video to LinkedIn–bring your profile or company page to life

posted on December 4th, 2012 by Colleen McKenna in General with 2 Comments

Add video to LinkedIn to make the most of your personal profile or LinkedIn Company Page. We all want to show our accomplishments,  our best work, and create a stronger and more meaningful connection with others. There’s no better way to do it than by adding video to LinkedIn. You’ve heard the cliché:  a picture is worth […]

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Sep
26

LinkedIn—Five Ways To Manage The Overwhelming

posted on September 26th, 2012 by Colleen McKenna in Branding,Career,Development,Hiring,Training with 0 Comments

No doubt social media is challenging. It’s challenging for those who do it for a living. It’s continually morphing, reinventing itself to keep people coming back and to add more features and levels of interaction.

So how do you suddenly learn how to use LinkedIn now that your CEO, VP or manager has decided you should? Or worse, now that you need a new job? How do you begin and do it correctly?

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Sep
06

A Note From Colleen

posted on September 6th, 2012 by Colleen McKenna in Intero Team with 2 Comments

As we launch into a new season I’d like to take a minute and reflect on the year so far. First, I am incredibly grateful. I have met, gotten to know and worked with so many new people in the last year, and, I have taken something away from everyone, yes, that means each of […]

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Jun
30

Company Pages Turn Your Company Into A Sales Force Part 5

posted on June 30th, 2011 by Colleen McKenna in Branding,Hiring,Training with 0 Comments

In the pursuit of being found, connecting, engaging and creating opportunities both inside and outside of LinkedIn building a strong and compelling Profile and Company Page is both necessary and strategic. Outside of LinkedIn, if your Company Page is complete and key-worded properly, you will rank higher in search engines and add to your to […]

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