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Your Company is on LinkedIn, Like It or Not

posted on March 4th, 2013 by Colleen McKenna in Branding,Training with 0 Comments

I spend a good deal of time these days talking about how a company looks on LinkedIn. There are good reasons for CEOs, business owners and the C-suite to perk up, be aware and tackle what’s happening on LinkedIn. LinkedIn starts with an individual—your employee, future talent, the last person who left (voluntarily or not), […]

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Add video to LinkedIn–bring your profile or company page to life

posted on December 4th, 2012 by Colleen McKenna in General with 2 Comments

Add video to LinkedIn to make the most of your personal profile or LinkedIn Company Page. We all want to show our accomplishments,  our best work, and create a stronger and more meaningful connection with others. There’s no better way to do it than by adding video to LinkedIn. You’ve heard the cliché:  a picture is worth […]

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How to Choose the Right LinkedIn Trainer

posted on October 12th, 2012 by Colleen McKenna in General,Intero Team with 0 Comments

Do you feel like everyone these days is a social media trainer and guru? You know, truth be told, I can’t stand the word guru. What does it mean exactly? In social media, it’s pretty debatable. I may be a specialist or someone with a high level of expertise in LinkedIn but I don’t ever […]

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Endorse Skills for Your Connections on LinkedIn

posted on October 8th, 2012 by Colleen McKenna in Branding,Career,Development,Training with 0 Comments

 You can now endorse skills on LinkedIn for your key connections. It’s a great way to give a quick endorsement validating a colleague, client, prospect’s top skills. It’s a bit like a review. If you endorse someone’s skill your photo will appear on their profile, good awareness for you too. And, you can endorse multiple […]

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Company Pages Turn Your Company Into A Sales Force Part 5

posted on June 30th, 2011 by Colleen McKenna in Branding,Hiring,Training with 0 Comments

In the pursuit of being found, connecting, engaging and creating opportunities both inside and outside of LinkedIn building a strong and compelling Profile and Company Page is both necessary and strategic. Outside of LinkedIn, if your Company Page is complete and key-worded properly, you will rank higher in search engines and add to your to […]

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Why LinkedIn Company Pages Matter To You Part 3 of 5

posted on June 20th, 2011 by Colleen McKenna in Branding,Hiring,Training with 0 Comments

Ok, this post took a bit longer than expected, we were fighting a power outage on the East Coast this week thanks to Hurrican Irene…anyway…back to a far more interesting topic…LinkedIn Company Pages. As of August, 2011 there are are over 2 million LinkedIn Company Pages and for those that are built-out well [meaning they […]

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5 Ways To Build Relevance On LinkedIn

posted on April 28th, 2011 by Colleen McKenna in Branding,General,Training with 0 Comments

There is a multitude of ways to create presence, interaction and new opportunities on LinkedIn. And, as LinkedIn continues to add to build-out, its value increases. The value LinkedIn provides is unparalleled, it’s business focus provides access and a freedom to be clear about your intent to create new opportunities, connect and be a resource. […]

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