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Mar
19

LinkedIn and the Magic of Accidental Discovery

posted on March 19th, 2013 by Colleen McKenna in General with 0 Comments

  I listened carefully as Andrew Coy, Co Executive Director, Community Relations of the Digital Harbor Foundation was interviewed by Newt Fowler at the Why Design Matters – An Evening of Networking and Insight in Baltimore last night. When he mentioned how students and people need to embrace accidentally discovery I really tuned in. I consider myself a […]

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Mar
04

Your Company is on LinkedIn, Like It or Not

posted on March 4th, 2013 by Colleen McKenna in Branding,Training with 0 Comments

I spend a good deal of time these days talking about how a company looks on LinkedIn. There are good reasons for CEOs, business owners and the C-suite to perk up, be aware and tackle what’s happening on LinkedIn. LinkedIn starts with an individual—your employee, future talent, the last person who left (voluntarily or not), […]

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Dec
18

5 Reasons You Should Upgrade to a LinkedIn Premium Account

posted on December 18th, 2012 by Colleen McKenna in General with 1 Comment

  If you are or hope to be serious about LinkedIn, you should consider upgrading to a LinkedIn Premium Account. I spend a great deal of time training people who have a basic LinkedIn account and for most that is enough. LinkedIn gives free members an enormous amount of value and opportunity, way more than […]

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Nov
26

Tips to Personalize Your LinkedIn Profile

posted on November 26th, 2012 by Colleen McKenna in Career,Development,Hiring,Training with 0 Comments

    The Internet has changed our world from one-size-fits-most to individually tailored in one click. When you search you receive what you ask for and you decide to continue or go back and choose something else. LinkedIn delivers a one-to-one and personal experience for you so your LinkedIn profile should be as personal as you can make it. […]

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Oct
12

How to Choose the Right LinkedIn Trainer

posted on October 12th, 2012 by Colleen McKenna in General,Intero Team with 0 Comments

Do you feel like everyone these days is a social media trainer and guru? You know, truth be told, I can’t stand the word guru. What does it mean exactly? In social media, it’s pretty debatable. I may be a specialist or someone with a high level of expertise in LinkedIn but I don’t ever […]

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Oct
10

The Power of PI and Group Analytics by Steve Picarde Jr.

posted on October 10th, 2012 by Colleen McKenna in Development with 0 Comments

I am excited to join PI Midlantic as a consultant.  Predictive Index, Customer Focused Selling and the Selling Skills Assessment Tool (SSAT) provide new tools that provide the necessary insight  around the selection, team building and revenue generation process. I will regularly feature PI Worldwide and PI Midlantic posts and am confident  you will learn, […]

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Oct
08

Endorse Skills for Your Connections on LinkedIn

posted on October 8th, 2012 by Colleen McKenna in Branding,Career,Development,Training with 0 Comments

 You can now endorse skills on LinkedIn for your key connections. It’s a great way to give a quick endorsement validating a colleague, client, prospect’s top skills. It’s a bit like a review. If you endorse someone’s skill your photo will appear on their profile, good awareness for you too. And, you can endorse multiple […]

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Sep
06

A Note From Colleen

posted on September 6th, 2012 by Colleen McKenna in Intero Team with 2 Comments

As we launch into a new season I’d like to take a minute and reflect on the year so far. First, I am incredibly grateful. I have met, gotten to know and worked with so many new people in the last year, and, I have taken something away from everyone, yes, that means each of […]

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Jun
30

Company Pages Turn Your Company Into A Sales Force Part 5

posted on June 30th, 2011 by Colleen McKenna in Branding,Hiring,Training with 0 Comments

In the pursuit of being found, connecting, engaging and creating opportunities both inside and outside of LinkedIn building a strong and compelling Profile and Company Page is both necessary and strategic. Outside of LinkedIn, if your Company Page is complete and key-worded properly, you will rank higher in search engines and add to your to […]

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