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Apr
10

6 Clues to Keep You From Wasting Time on LinkedIn

posted on April 10th, 2018 by Colleen McKenna in Leadership,Marketing,Profile Development,Sales,Social Selling,Your Network with 0 Comments

Connecting with the people who are active on LinkedIn takes a discerning eye. It’s worth paying attention to, especially if you are working intentionally to generate new leads, talent, job opportunities. We’re keenly aware of this as we support our clients with their recruiting and business development initiatives. When you review the number of profiles […]

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Apr
03

College Students: 4 Easy Tips to Make You Stand Out on LinkedIn

posted on April 3rd, 2018 by Intero Advisory in Career,General,Job Seekers,Profile Development,Your Network with 0 Comments

After last week’s post, you now have a solid LinkedIn profile. You’ve got an attention-grabbing headline, an eye-catching background photo, a sharp professional headshot, a compelling summary, and an experience section that nicely complements your resume. Do me a favor and pat yourself on the back, because the hardest work is done! Today, we’re going […]

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Mar
27

Sell More Through the People Who Know, Like and Trust You

posted on March 27th, 2018 by Colleen McKenna in Leadership,Sales,Social Selling,Strategy,Your Network with 2 Comments

Is anyone other than me exhausted by the terms “social selling,” “digital transformation” and “AI”? Based on all the posts and Google results I’ve seen recently, you’d think we’ve finally discovered the holy sales grail. And worse, we’ve encouraged people to think selling is easier than ever. More tools, more results. Unfortunately, this is misleading […]

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Mar
22

Find Alumni on LinkedIn

posted on March 22nd, 2018 by Intero Advisory in Job Seekers,Quick Tips,Your Network with 0 Comments

In Tuesday’s post, we discussed ways that college students can really impress with their LinkedIn profiles. We also discussed how to connect with alumni from your school. This is a hot topic and one that we’ve covered before. Check out the tutorial below for an updated version of Erin’s post from May 2016 on how to […]

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Mar
20

College Students: These 8 Simple Tips Will Make You a LinkedIn All-Star

posted on March 20th, 2018 by Intero Advisory in Career,Job Seekers,Profile Development,Your Network with 0 Comments

“I’m on LinkedIn but don’t really know how to use it.” “I signed up for LinkedIn for another class I took but don’t really use it anymore.” “I’m a senior set to graduate in May but haven’t really used LinkedIn.” These were some of the things that I heard from students at a local university […]

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Mar
06

Do You Love Your LinkedIn Network?

posted on March 6th, 2018 by Colleen McKenna in CEOs,Leadership,Profile Development,Sales,Social Selling,Your Network with 0 Comments

The question of who to connect with on LinkedIn comes up all the time. And, while we have covered this topic several times over the years, it’s important to revisit. Remember, LinkedIn is 15 years old and how people have used it over the years has changed; people have changed jobs, careers, cities, countries and […]

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Feb
20

How to Build Your Brand as a Candidate

posted on February 20th, 2018 by Erin Miller in Career,Hiring,Job Seekers,Profile Development,Your Network with 0 Comments

Last August, we published a series of posts about building brands and branding. Specifically, employer and talent brands: how to attract talent, how to build a strong talent pipeline, how to communicate to the outside world that your organization is a great place to work. If you haven’t read Colleen’s posts, or if you haven’t yet […]

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Feb
13

Be in the Know, All the Time, with LinkedIn

posted on February 13th, 2018 by Colleen McKenna in Branding,CEOs,Marketing,Your Network with 0 Comments

During a recent workshop, it became apparent that the CEO was becoming agitated. During the break, I asked him if everything was okay. He shared that he was embarrassed that his company looked so “anemic” on LinkedIn when he knew it was the one channel their clients paid attention to. He mentioned that he personally […]

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Feb
06

Energize and Reinvent Your Game – 5 Ways to Stay at The Top

posted on February 6th, 2018 by Colleen McKenna in General,Job Seekers,Leadership,Your Network with 0 Comments

Super Bowl Sunday was a bit anxious in our house. This post may seem gratuitous to some, however, since I like to relate life to LinkedIn, networking, personal brand and recruiting, the Super Bowl serves up some great comparisons and insight. My husband, Geoff, is an Eagles fan. Like all sports fans in Philadelphia, he […]

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Jan
30

The Seven Lies People Tell Themselves

posted on January 30th, 2018 by Colleen McKenna in CEOs,Leadership,Marketing,Profile Development,Sales,Social Selling,Your Network with 1 Comment

My best days are spent working with and talking to clients. Each conversation inspires me to think about our clients, their businesses and the whole idea of personal brand and marketing. Today’s post is no exception. Our clients are located throughout the United States, and we don’t often meet with them in person. So, when […]

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