Did you know any LinkedIn member can follow your posts? That’s right. Every post. Pretty cool, right? But did you know those people don’t even have to be a connection? Let’s take a look at who is following you. Go to your homepage on LinkedIn and hover over “Profile” in the navigation bar. Click on […]
Read ArticleTurning one piece of content into 14 posts is much easier than looking for, reading and sharing 14 different pieces of content. Most people are not maximizing content posting and sharing because they either don’t create original content and aren’t comfortable with how to position someone else’s content. The intent behind posting and sharing content […]
Read ArticleWhen this post was originally published in September 2013, we received such a great response. Since then, it has been shared and referenced over and over again. For those that haven’t read it yet, we’d thought we’d share it again; great for marketing & business development professionals and those that are trying to build […]
Read ArticleThe LinkedIn Search field is an excellent tool. Not only does it provide a way for you to easily navigate through your various LinkedIn pages, tabs and features, it can also open you up to a whole new world of information, resources and profiles on LinkedIn! Because there are so many options and possibilities, we […]
Read ArticleEarlier this month I wrote about 5 Ways to Increase Visibility of Your LinkedIn Published Posts. Now that your posts are getting more views, have you paid attention to who is liking, commenting and sharing your content? Where are they located? What industries are they in? What titles do they hold? While LinkedIn is a […]
Read ArticleAlready, just days after the announcement of Microsoft buying LinkedIn, much has been written about this acquisition. Analysts, social media bloggers, LinkedIn enthusiasts and social selling experts have shared their varied opinions and hopeful enthusiasm. In short, the more I think about it and understand it, the more I consider it a smart move. LinkedIn, […]
Read ArticleI’ve written a couple of posts on how companies can best engage with recruiters. There is a lot to consider when you’re bringing in an external consultant to complete the significant task of building your team. I recently had a conversation with a client where we discussed the importance of having recruiting “infrastructure.” I made […]
Read Article“It’s overwhelming.” “I can do all this social stuff like they ask and never actually sell anything or I can talk to my customers.” “How do I fit it all in? LinkedIn sounds like a full-time job.” “I am private; I don’t want to be out there.” “I have a great network, but I have […]
Read ArticleClass of 2016, your professional journey is soon to begin and your LinkedIn profile is the starting place for your professional story; who you are, what makes you you, and how the skills and knowledge you have acquired from experience and school furthers your passion. For some young professionals, LinkedIn may not be a high […]
Read Article1.Let’s Connect Through multiple outreach initiatives, I have found that in addition to falling prey to the “Press enter to send” feature, many people do not know how to respond to a personalized connection request. We highly recommend sending personalized connection requests. While simply clicking “Connect” is easy and fast, adding one or two personalized […]
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