12 Steps to Social Selling

posted on May 2nd, 2017 by Colleen McKenna in CEOs,Social Selling,Strategy with 0 Comments

I recently heard that LinkedIn may have dropped the word social from social selling. And, the funny part is that while LinkedIn has moved on most salespeople world haven’t even adopted selling through social channels. While I am not a fan of the term “social selling,” and prefer “smart selling,” it’s on trend, at the […]

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A Three-Step Plan to Increase Your Social Sales Index in Under 90 Days

posted on April 25th, 2017 by Colleen McKenna in Social Selling,Sales,Strategy,Success Story with 0 Comments

Results. Momentum. One fuels the other. Rinse and Repeat. I talk about this every day, and when people say they aren’t getting any results, I know they also mean they aren’t taking action. A bit of luck every once and awhile will create some activity, but not sustainable actions that turn into new connections and […]

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LinkedIn Essentials #1

posted on January 26th, 2017 by Colleen McKenna in LinkedIn Essential,Social Selling,Strategy with 0 Comments

Introducing Intero Advisory’s New LinkedIn Essentials! If you are looking for quick, tactical reminders and tips on how to improve your LinkedIn presence, increase your social selling score and business development efforts, look no further than these LinkedIn Essentials. Colleen’s will focus on personal branding and social selling. Sydney and Mollie will help you master Sales Navigator and […]

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Why You Need to Always be Sourcing Talent

posted on January 17th, 2017 by Colleen McKenna in CEOs,Hiring,Leadership,Sales,Strategy with 0 Comments

At least once a month, I have the opportunity to spend three hours with CEOs talking about LinkedIn. I respect their insight, feedback, and questions. In a recent group, one CEO expressed his frustration with having two salespeople poached and his displeasure with LinkedIn. I’m not sure if my answer satisfied him, but I, and […]

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Can’t find your Sales Navigator Saved Searches? We Can Help.

posted on December 15th, 2016 by Sydney Slavin in Quick Tips,General,Strategy with 2 Comments

LinkedIn is always refining and improving features and the path it takes to get to those features. One of the most recent changes we’ve noticed is the path to your Saved Searches within Sales Navigator. Saving searches within Sales Navigator is a quick and easy way to find new results and access previous search results […]

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If You Had to be One Word, What Would it Be?

posted on December 13th, 2016 by Colleen McKenna in General,Career,CEOs,Job Seekers,Leadership,Professional Development,Strategy with 0 Comments

Have you ever had a three-minute conversation with someone that you don’t see often that just stays with you? And for days, you are reminded of that conversation, because you realize that it’s because you are supposed to do something with that conversation? The question is, do you? Do I? I had that conversation a […]

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I Want to Recommend You, But First Please Update Your Photo

posted on December 1st, 2016 by Sydney Slavin in Profile Development,Career,Development,General,Job Seekers,Strategy with 0 Comments

Through outreach initiatives and recruiting projects, I look at hundreds of profiles every day. Oh my goodness. The number of non-professional and to be quite honest, unflattering profile photos may be contributing to my fleeting sanity. When I see a bad photo or a photo with multiple people or a photo of you demonstrating your […]

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