Over the years, we’ve written about the importance of your LinkedIn profile for prospects, customers/clients, and potential and current employees. It’s time we turn to other key groups that will most likely…no absolutely, vet you on LinkedIn — investors. If you are considering seeking investment money from angels or venture capitalists, are looking to be […]
Read ArticleYour professional network is one of your most valuable business assets. Period. If you disagree with this statement perhaps it’s because you don’t have a good network. Maybe you’ve never taken the time or extended the effort to get to know others in your industry, market, company, alumni network or community. Maybe you’ve changed industries, […]
Read ArticleLinkedIn now makes it so easy to see how your network is interacting with your profile. The Dashboard on your profile serves as a central hub, where you can view Who Viewed Your Profile and, if you publish your own content on LinkedIn, your Post Views. The most exciting addition to this Dashboard is your […]
Read ArticleI hope sometime soon the word “social” drops off the front end of media and networking. Content and digital channels get the credit they deserve, especially for those who intentionally understand, use, and engage with others who do the same. I have heard that LinkedIn has dropped the term “social selling.” Not sure if that […]
Read ArticleDo you know just how many people your posts and updates are reaching? LinkedIn has updated sharing Public posts to extend the reach of your shared content – if your settings are set correctly. Up until July 2017, if you shared a Post to Public it was only visible to anyone signed into their LinkedIn account. […]
Read ArticleRecruiting great talent is as important as finding profitable clients who consider you a partner and not simply a vendor. In a recent presentation to more than sixty CEOs and business owners, less than 20% of them had a dedicated recruiter on their team. Most of these companies also said they didn’t have a talent […]
Read ArticleWe’ve been talking a lot recently about brands and branding. Specifically, employer and talent brands: how to attract talent, how to build a strong talent pipeline, how to communicate to the outside world that your organization is a great place to work. If you haven’t read Colleen’s posts, or if you haven’t yet given this […]
Read ArticleKudos to the CEO who left one of my training workshops and took some time to look at how he, his employees and his company looked on LinkedIn. After doing some review, not overly stealthy the way, he noticed that a senior member of his executive team seemed to be using LinkedIn differently. The tip […]
Read ArticleIf you have some additional downtime or are looking for a good beach read on your upcoming vacation, check out these books from our previous blog post to gain insight and knowledge that is bound to better your business and yourself as a leader. When you need a new book, check out these suggested titles: […]
Read ArticleAs a life-long reader, I am naturally drawn to bookstores. I can spend hours drifting from one section to another, looking at book covers, reading titles and book jackets. However, I am careful what I leave with, hating to waste money on a book that gets shelved or neglected because it didn’t quite make it […]
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