Today we’re talking about curating, creating and sharing content on LinkedIn. Doing these things will make you stand out more in your network, resulting in more job opportunities for those looking for work, and business opportunities for those who are employed. Can you write? Can you write well? I’m not talking Pulitzer Prize writing here. […]
Read ArticleIs anyone other than me exhausted by the terms “social selling,” “digital transformation” and “AI”? Based on all the posts and Google results I’ve seen recently, you’d think we’ve finally discovered the holy sales grail. And worse, we’ve encouraged people to think selling is easier than ever. More tools, more results. Unfortunately, this is misleading […]
Read ArticleIt’s review time. If you have colleagues or employees on LinkedIn, it’s time to understand LinkedIn beyond your individual profile. Consider your profile and those of your staff/colleagues as the collective view of who you are and who your organization is. Everything in LinkedIn begins with individuals; that’s the beauty of LinkedIn. It allows every […]
Read ArticleLast Fall, we showed you how LinkedIn has added a feature that shows you how you are showing up in LinkedIn searches. LinkedIn Search Appearances has made it easier to see how your network is interacting with your profile. If you’ve ever wondered if your Profile shows up in searches launched by other LinkedIn members, […]
Read ArticleOver the years, we’ve written about the importance of your LinkedIn profile for prospects, customers/clients, and potential and current employees. It’s time we turn to other key groups that will most likely…no absolutely, vet you on LinkedIn — investors. If you are considering seeking investment money from angels or venture capitalists, are looking to be […]
Read ArticleYour professional network is one of your most valuable business assets. Period. If you disagree with this statement perhaps it’s because you don’t have a good network. Maybe you’ve never taken the time or extended the effort to get to know others in your industry, market, company, alumni network or community. Maybe you’ve changed industries, […]
Read ArticleLinkedIn now makes it so easy to see how your network is interacting with your profile. The Dashboard on your profile serves as a central hub, where you can view Who Viewed Your Profile and, if you publish your own content on LinkedIn, your Post Views. The most exciting addition to this Dashboard is your […]
Read ArticleI hope sometime soon the word “social” drops off the front end of media and networking. Content and digital channels get the credit they deserve, especially for those who intentionally understand, use, and engage with others who do the same. I have heard that LinkedIn has dropped the term “social selling.” Not sure if that […]
Read ArticleDo you know just how many people your posts and updates are reaching? LinkedIn has updated sharing Public posts to extend the reach of your shared content – if your settings are set correctly. Up until July 2017, if you shared a Post to Public it was only visible to anyone signed into their LinkedIn account. […]
Read ArticleRecruiting great talent is as important as finding profitable clients who consider you a partner and not simply a vendor. In a recent presentation to more than sixty CEOs and business owners, less than 20% of them had a dedicated recruiter on their team. Most of these companies also said they didn’t have a talent […]
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