Mar
21

LinkedIn.com Versus Sales Navigator – You Decide

posted on March 21st, 2017 by Colleen McKenna in CEOs,Leadership,LinkedIn Tools | Apps,Sales,Social Selling with 0 Comments

LinkedIn has created more than their fair share of confusion lately. Between their updated and, at the moment, unstable, redesign of LinkedIn.com, changing Premium Membership features and Sales Navigator people are just confused and less sure than ever of what they should use, purchase or ditch. LinkedIn doesn’t make it easy either. We deal with […]

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Mar
14

Your Sales Managers Missed LinkedIn Training? Really?

posted on March 14th, 2017 by Colleen McKenna in CEOs,Leadership,Sales,Social Selling with 0 Comments

Imagine it’s 7:30 a.m. and more than fifteen CEOs, business owners and presidents are logging into LinkedIn for an interactive workshop. The day before, more than twenty-five executives showed up for the same workshop during a torrential downpour and tornado warning. Now, imagine the sales manager walks into the conference room and says,  “I am […]

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Feb
21

6 Ways to Use Sales Navigator for Outreach

posted on February 21st, 2017 by Sydney Slavin in CEOs,Sales,Social Selling with 0 Comments

If you are looking to increase, improve, or maximize your business development and prospecting efforts, you need Sales Navigator. I honestly can’t imagine doing all of the outreach I do on behalf of multiple clients through LinkedIn.com, especially now that certain features have been removed. Now, don’t get me wrong, there are bugs, features, and […]

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Jan
26

LinkedIn Essentials #1

posted on January 26th, 2017 by Colleen McKenna in LinkedIn Essential,Social Selling,Strategy with 0 Comments

Introducing Intero Advisory’s New LinkedIn Essentials! If you are looking for quick, tactical reminders and tips on how to improve your LinkedIn presence, increase your social selling score and business development efforts, look no further than these LinkedIn Essentials. Colleen’s will focus on personal branding and social selling. Sydney and Mollie will help you master Sales Navigator and […]

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Jan
10

6 Ways to Inspire and Grow Your LinkedIn Inner Circle

posted on January 10th, 2017 by Colleen McKenna in CEOs,Social Selling with 0 Comments

Everyone I know wants to be a high contributor and respected among their peers. Are you a center of influence within your inner circle? Have you identified your LinkedIn inner circle?Consider how you can help others grow their business and become a trusted advisor and colleague. It will take less time than you think and […]

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Jan
03

Are You Paying Attention to LinkedIn in 2017?

posted on January 3rd, 2017 by Colleen McKenna in General,Intero Team,Recruiting | Hiring,Social Selling,Strategy,Training with 0 Comments

ALERT: If you say you don’t have time to commit to learning one more thing, or have no interest in learning, you may want to move on to another post. This post is not for the faint-hearted. Whether you’re a LinkedIn neophyte or a power user, you will need to pay attention in 2017. Among […]

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Oct
13

LinkedIn Hashtags Increase Your Visibility

posted on October 13th, 2016 by Colleen McKenna in Publishing,Quick Tips | How-To's,Social Selling,Strategy with 0 Comments

LinkedIn has been pretty slow to embrace hashtags, but that’s changing. Hashtags help curate content, develop and rally a community and amplify messages. Hashtags can be distracting and disruptive, but they are everywhere. My children in the course of a conversation whether light-hearted or serious will drop a “hashtag <insert topic>.” This pop reference tends […]

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Sep
06

Get Your Updated 12-Month LinkedIn Social Selling Plan

posted on September 6th, 2016 by Colleen McKenna in Sales,Social Selling,Your Network with 0 Comments

Welcome to our latest 12-Month LinkedIn Social Selling Plan update. More than 9,000 people have viewed, downloaded and hopefully, read and implemented our original 12-Month Social Selling Plan post in January and our Q2 Update. This plan can be followed verbatim or in parts; it’s up to you. The important thing is that you begin […]

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Aug
18

The #1 Way to Measure Your Social Selling Success

posted on August 18th, 2016 by Sydney Slavin in LinkedIn Tools | Apps,Quick Tips | How-To's,Sales,Social Selling with 0 Comments

  “Social Selling” is the newest trending method of selling with the focus of using social media to identify and target prospects.   LinkedIn created a Social Selling Index (SSI) comprised of four key components: establish your professional brand, find the right people, engage with insights, and build relationships. For a break down of the […]

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