LinkedIn InMail messages have been getting a lot of airtime recently. From webinars to ebooks to A TON of client questions, it seems that this LinkedIn resource that helps you directly message non-connections is simultaneously appealing and intimidating. But have no fear! I send InMails all of the time, (daily as a matter of fact), […]
Read Article“It’s hard enough to get my sales team to use our CRM, how will I get them to log into LinkedIn too? Is there a way to integrate our CRM with LinkedIn Sales Navigator and should I?” Explain why they need to use both tools and how it will help them. Potentially. Definitely. The more […]
Read ArticleWho thinks of networking in macro or micro terms? Probably no one and that is why I want you to think about it that way. We are always asking clients about their networks. Who are you connected to? How well do you know them? Are they good referral sources for you? If you don’t know […]
Read ArticleThere was a side conversation in a recent LinkedIn workshop that caught my attention. I usually hear a comment or question that sticks with me for a few days, and as I flip it around in my head, I realize there’s something we should untangle and rethink. Our workshop host, let’s call him “Sam”, dressed […]
Read ArticleA repost from January 30, 2018. We wanted to reshare this post because it has been relevant to our series of sales posts. We also wanted to reiterate the importance of becoming familiar with LinkedIn and other social/business platforms in order to adapt to the new norm of doing business: online. Seven Lies People Tell […]
Read ArticleNetworking on LinkedIn can be valuable, regardless of your occupation. For business professionals especially, making connections on LinkedIn can sometimes make or break you gaining a new client. Connecting with someone on LinkedIn can potentially be the first step in the marketing funnel, by just making people aware of your business, or getting your name […]
Read ArticleStuck working in a sales position where you’re expected to make cold calls from your city’s business journal’s “Book of Lists”, purchased lists from a broker, association member roster or chamber? Notice the word “stuck.” It’s the operative word in the sentence. If your sales process has not evolved continually over the last few years, […]
Read ArticleWe get it, sometimes it seems like you blink an eye and there is a new app out. However, that is not an excuse to allow yourself to get behind on technology. Let’s face it, technology isn’t going to wait for us to catch up, and eventually not knowing about popular business tools is going […]
Read ArticleDuring a recent interview with a potential salesperson, they asked how many cold calls they would be expected to make every day. Several thoughts raced through my head at that moment. Do you actually understand what we do at Intero? Do you realize that cold calling is one slice of a much larger sales process? […]
Read ArticleHave you ever been charged with presenting something you’re not entirely sure you’re an expert on? If so, you probably thought, “Wow, I can’t do this. I’m not an expert.” Then you realize you better learn it fast. People are relying on you to teach, inspire, and perhaps even entertain them. Something important may be […]
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