I’m continually talking about maximizing your network by asking for and making introductions. I talk about Centers of Influence and about becoming a Center of Influence. And, I love new ways of thinking about being a valued resource to others. That’s why I was intrigued when during my post-podcast conversation with Walker McKay, he mentioned […]
Read ArticleDo you have Sales Navigator? Do you prospect and send connection requests through the platform? If so, you may have noticed that previously, all connection request acceptances have been reflected in your LinkedIn messaging center, but not anymore. With your Sales Navigator subscription comes the ability to send InMails. When you send InMails using your […]
Read ArticleWhile LinkedIn.com rolls new features out randomly over time, Sales Navigator is releasing quarterly updates. Bravo, LinkedIn. If only LinkedIn did this across the board with all their products (LinkedIn.com, Recruiter and the mobile apps), their members would have a greater chance of mastering LinkedIn. Years ago, we’d race to post about new updates, features […]
Read ArticleLinkedIn InMail messages have been getting a lot of airtime recently. From webinars to ebooks to A TON of client questions, it seems that this LinkedIn resource that helps you directly message non-connections is simultaneously appealing and intimidating. But have no fear! I send InMails all of the time, (daily as a matter of fact), […]
Read Article“It’s hard enough to get my sales team to use our CRM, how will I get them to log into LinkedIn too? Is there a way to integrate our CRM with LinkedIn Sales Navigator and should I?” Explain why they need to use both tools and how it will help them. Potentially. Definitely. The more […]
Read ArticleWho thinks of networking in macro or micro terms? Probably no one and that is why I want you to think about it that way. We are always asking clients about their networks. Who are you connected to? How well do you know them? Are they good referral sources for you? If you don’t know […]
Read ArticleThere was a side conversation in a recent LinkedIn workshop that caught my attention. I usually hear a comment or question that sticks with me for a few days, and as I flip it around in my head, I realize there’s something we should untangle and rethink. Our workshop host, let’s call him “Sam”, dressed […]
Read ArticleA repost from January 30, 2018. We wanted to reshare this post because it has been relevant to our series of sales posts. We also wanted to reiterate the importance of becoming familiar with LinkedIn and other social/business platforms in order to adapt to the new norm of doing business: online. Seven Lies People Tell […]
Read ArticleNetworking on LinkedIn can be valuable, regardless of your occupation. For business professionals especially, making connections on LinkedIn can sometimes make or break you gaining a new client. Connecting with someone on LinkedIn can potentially be the first step in the marketing funnel, by just making people aware of your business, or getting your name […]
Read ArticleStuck working in a sales position where you’re expected to make cold calls from your city’s business journal’s “Book of Lists”, purchased lists from a broker, association member roster or chamber? Notice the word “stuck.” It’s the operative word in the sentence. If your sales process has not evolved continually over the last few years, […]
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