6 Tips for B2B Content Marketing During Coronavirus

posted on April 28th, 2020 by Colleen McKenna in Marketing,Publishing with 0 Comments

Did you catch our webinar on Getting Your Content Right with Yvonne Lyons from Right Source Marketing? If not, it’s right below! There isn’t a better content pro than Yvonne, period. Over the years, she has been my client, a colleague when content was called custom publishing, and most importantly, a great friend. While we […]

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Sharing Content on LinkedIn

posted on December 5th, 2019 by Colleen McKenna in Publishing,Marketing,Quick Tips,Your Network with 0 Comments

What’s all the fuss about content anyway? Plain and simple – if you want to add value to your network, you should be sharing, and maybe even writing your own, content. Check out these blog posts to understand more about the “how” and “what” of content sharing. Are You Sure Your Conent is Share-Worthy? Give […]

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Are You Reaching as Many People as You Can When Posting or Sharing Content?

posted on September 28th, 2017 by Sydney Slavin in Quick Tips,Branding,General,Publishing,Strategy with 0 Comments

Do you know just how many people your posts and updates are reaching? LinkedIn has updated sharing Public posts to extend the reach of your shared content – if your settings are set correctly. Up until July 2017, if you shared a Post to Public it was only visible to anyone signed into their LinkedIn account. […]

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5 LinkedIn Tips From an Avid LinkedIn User

posted on September 12th, 2017 by Charlotte Meredith in Profile Development,General,Job Seekers,Publishing with 0 Comments

“So what’s your plan after graduation?” This is arguably the most dreaded question a person can ask a college student. Roughly 80% of students change their major throughout school, either due to disinterest, competitiveness, or difficulty. I changed my major twice; Nursing when I applied to school, then Economics the first week, and then finally […]

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Share Content People Can Easily Access

posted on July 20th, 2017 by Colleen McKenna in Quick Tips,CEOs,Publishing with 0 Comments

It is important to share content that is valuable and of interest to the people in your networks. As I scroll down my LinkedIn Home Page, I navigate to the people and articles that inform, educate and provide reference material for conversation, training or blogging. I’m also interested to see what my network is posting and […]

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LinkedIn Hashtags Increase Your Posts’ Visibility

posted on July 13th, 2017 by Intero Advisory in Quick Tips,LinkedIn Tools | Apps,Publishing with 0 Comments

LinkedIn “hashtags” help create content, develop and rally a community and increase messages. In a previous post, we discussed how hashtags would roll out to all members on all platforms for LinkedIn’s various versions (apps, desktop, etc.) Once you add a hashtag to a post, it is automatically available to the public. Of course you can […]

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Do You Know Who is Following You?

posted on July 6th, 2017 by Sydney Slavin in Publishing,General,Quick Tips with 0 Comments

Did you know any LinkedIn member can follow your posts? Pretty cool huh? Did you also know that your followers don’t have to be a Connection? Let’s take a look at who is actually following you. Go to your homepage and look to the left of your screen. There, you will see your picture and […]

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How to Publish a Post on LinkedIn

posted on June 22nd, 2017 by Sydney Slavin in Publishing,Quick Tips with 1 Comment

Have you noticed the LinkedIn Publishing platform? On the new LinkedIn interface, it’s that much easier for you to create original content, post blogs and articles. It’s knowledge sharing at its best! Now, don’t get this confused with sharing an update. I am talking about posting YOUR original content with LinkedIn’s word editor.   Let’s […]

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