Feb
05

If You Don’t Have LinkedIn Proximity, You’re Missing Out

posted on February 5th, 2020 by Colleen McKenna in Essential,LinkedIn Essential,Profile Development with 0 Comments

I listened closely the other day to a presentation on proximity. While it was related to a different topic, I saw the immediate connection to the value of proximity on LinkedIn and social networks.  Proximity is defined as nearness in space, time, or relationship.  We talk about 1st, 2nd, and 3rd level connections on LinkedIn […]

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Dec
19

So, Why Do You Do the Work You Do?

We talk a lot about a person’s “why” at Intero. Each time we write a new profile or interview a new candidate, we are not only evaluating their skills, but seeking the heart of their work. What resonates more with you when you’re reading someone’s LinkedIn profile; the profile that reads like a resume or […]

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Oct
31

Consider Your “Brand”

We’ve talked a lot about personal, professional and online brands over the years. Many people may think they’re different, but the reality today is that anyone who looks you up online is most likely going to see all of it. What are you putting out there? The following blog posts will help you to consider […]

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Mar
05

The Most Important 2000 Characters on Your LinkedIn Profile

posted on March 5th, 2019 by Colleen McKenna in Branding,Development,General,Profile Development with 0 Comments

Billboard, bio or book. This pretty much sums up the three types of LinkedIn Summary sections we typically see. Each, while they may make sense to the person who writes and posts it, may not make sense to someone who is skimming, reviewing, or reading the profile. More than 70% of LinkedIn profiles are now […]

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Aug
28

The Seven Lies People Tell Themselves

posted on August 28th, 2018 by Colleen McKenna in CEOs,Leadership,Marketing,Profile Development,Sales,Social Selling,Your Network with 0 Comments

A repost from January 30, 2018. We wanted to reshare this post because it has been relevant to our series of sales posts. We also wanted to reiterate the importance of becoming familiar with LinkedIn and other social/business platforms in order to adapt to the new norm of doing business: online. Seven Lies People Tell […]

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Aug
02

How to Update Your Job Experience on LinkedIn When You Leave A Company

posted on August 2nd, 2018 by Sarah Bentley in Branding,CEOs,Hiring,Job Seekers,LinkedIn Essential,Profile Development,Quick Tips with 0 Comments

When an employee leaves their job, the last thing that they probably think about is updating their current role listed on their LinkedIn profile. If an employee forgets to end their current job experience with an employer and they are linked to the employer’s Company Page, they will still show up a current employee on the […]

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Jul
19

How to Link Your Current Role with Your Company’s Page on LinkedIn

posted on July 19th, 2018 by Sarah Bentley in Branding,General,LinkedIn Essential,Profile Development,Quick Tips with 0 Comments

Connecting your profile to your employer’s Company Page on LinkedIn is something people often struggle with doing. While this task can be very simple and straightforward enough for people to figure out on their own, you can be missing one very simple step that could be standing between you successfully listing your profile as an […]

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Jul
10

LinkedIn: Know What You Need to Know

Have you ever been charged with presenting something you’re not entirely sure you’re an expert on? If so, you probably thought, “Wow, I can’t do this. I’m not an expert.” Then you realize you better learn it fast. People are relying on you to teach, inspire, and perhaps even entertain them. Something important may be […]

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