Jul
09

Your Why is more Important than Your What

posted on July 9th, 2019 by Colleen McKenna in Professional Development with 0 Comments

Since there are no bookstores left in my community, I’ve returned to one of my favorite childhood pastimes, the library. The library still fills me up and even more than a bookstore, it provides more opportunity than ever to try out books and magazines that when purchasing them, I would not. With my shopping tote […]

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May
21

LinkedIn ProFinder- A Review

posted on May 21st, 2019 by Sydney Slavin in LinkedIn Tools | Apps,Professional Development with 1 Comment

In 2016, LinkedIn launched a platform called ProFinder. The goal is to match companies with skilled and vetted freelancers. Companies submit a request for a proposal, freelancers are matched to projects based upon the experience listed on their profile, and are then able to respond and submit a proposal. Currently ProFinder is available nationwide, however, […]

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Apr
30

CEOs Wish and Hope No More; Use LinkedIn the Right Way

posted on April 30th, 2019 by Colleen McKenna in CEOs,Mindset,Professional Development with 0 Comments

Gaining traction and leveraging LinkedIn for business development or recruiting requires you build interest, influence, and action. It’s on you, not any other person. A client recently asked me to check their LinkedIn account and see if the person they assigned to manage their LinkedIn outreach was actually sending out connection requests and messaging. Connection […]

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Aug
21

Is Your Sales Process Stuck, Old, and Tired?

posted on August 21st, 2018 by Colleen McKenna in General,Professional Development,Sales with 0 Comments

Stuck working in a sales position where you’re expected to make cold calls from your city’s business journal’s “Book of Lists”, purchased lists from a broker, association member roster or chamber? Notice the word “stuck.” It’s the operative word in the sentence. If your sales process has not evolved continually over the last few years, […]

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Aug
07

Stop Networking and Actually Get to Know People

Speed networking has been off my radar for a while now. It’s just not enough anymore. The five to ten minutes of uber-high level pleasantries, quick questions focused on what you do, who you know and why you’re there just don’t cut it anymore. These quick conversations, usually positioned before or in between presentations, speakers, […]

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Jun
19

What is Your 2018 LinkedIn Training Plan?

The 2nd quarter is coming to a close. What plan have you and your organization put into place to enable your team members to build their personal brands, advocate your company’s brand, and establish, nurture and leverage their individual networks for the greater good of promoting personal and company news, insight and value proposition? We […]

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May
22

Finally, A Better Way to Master LinkedIn is Here

If you’re a CEO, business owner, senior leader, marketer, recruiter, or sales professional trying to manage how you and your employees look on LinkedIn and leverage that presence, then you’re going to want to check out “in:side, Your LinkedIn Mastery Program.” Well, in fact, this post is for everyone. Learning new skills is daunting. Keeping […]

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Check out our LinkedIn Mastery site, in:side, for all of our best practices. Dismiss