Jul
22

Why I Use Grammarly

posted on July 22nd, 2020 by Colleen McKenna in CEOs,Essential with 0 Comments

Whether communicated in 140 characters or thousands of words, the written word creates and leaves an impression. I write a lot. I’m sure you do too. From emails, proposals, to blog posts, I’m a typing fiend, but I’m not sure I would consider myself a writer. Everything I write, including my emails, is edited. My […]

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Jul
01

Add a LinkedIn Company Page Follow Button to Your Website

posted on July 1st, 2020 by Matt Culloty in CEOs,Essential with 0 Comments

Getting people to follow your company page can be hard. Unlike your profile page where you can request connections, you can’t request people to follow your page. So, you have to make it really easy for someone to follow you. LinkedIn Follow Button for Company Page Placement One great way to do that is to […]

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Feb
05

If You Don’t Have LinkedIn Proximity, You’re Missing Out

posted on February 5th, 2020 by Colleen McKenna in Essential,LinkedIn Essential,Profile Development with 0 Comments

I listened closely the other day to a presentation on proximity. While it was related to a different topic, I saw the immediate connection to the value of proximity on LinkedIn and social networks.  Proximity is defined as nearness in space, time, or relationship.  We talk about 1st, 2nd, and 3rd level connections on LinkedIn […]

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Aug
23

The Value Behind Personalizing Connection Requests

posted on August 23rd, 2018 by Sarah Bentley in Essential,General,Quick Tips,Sales,Strategy with 0 Comments

Networking on LinkedIn can be valuable, regardless of your occupation. For business professionals especially, making connections on LinkedIn can sometimes make or break you gaining a new client. Connecting with someone on LinkedIn can potentially be the first step in the marketing funnel, by just making people aware of your business, or getting your name […]

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Aug
07

Stop Networking and Actually Get to Know People

Speed networking has been off my radar for a while now. It’s just not enough anymore. The five to ten minutes of uber-high level pleasantries, quick questions focused on what you do, who you know and why you’re there just don’t cut it anymore. These quick conversations, usually positioned before or in between presentations, speakers, […]

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