Be Diligent and Systematic to Maximize LinkedIn

posted on January 10th, 2013 by Colleen McKenna in Branding,Career,Development,Hiring,Training with 0 Comments

  In my last post, we talked about my new acronym LEADS: LinkedIn Engagement–Authentic, Diligent, Systematic. We covered Engagement and Authenticity in the last post so today we’re going to talk about being Diligent and Systematic. To maximize LinkedIn you need to be both diligent and systematic about how you use it. It needs to […]

Read Article

Add Video on LinkedIn–Your Company Page is the Perfect Spot

posted on December 11th, 2012 by Colleen McKenna in Branding,Career,Development,Hiring,Training with 0 Comments

Add video on your LinkedIn Company Page.  A great way to do that is to add video on your Products and Services pages. There is nothing better than showing your services or products in action. Your LinkedIn Company Page is the collective voice of your organization. It’s where people will see not only your employees […]

Read Article

Tips to Personalize Your LinkedIn Profile

posted on November 26th, 2012 by Colleen McKenna in Career,Development,Hiring,Training with 0 Comments

    The Internet has changed our world from one-size-fits-most to individually tailored in one click. When you search you receive what you ask for and you decide to continue or go back and choose something else. LinkedIn delivers a one-to-one and personal experience for you so your LinkedIn profile should be as personal as you can make it. […]

Read Article

Endorse Skills for Your Connections on LinkedIn

posted on October 8th, 2012 by Colleen McKenna in Branding,Career,Development,Training with 0 Comments

 You can now endorse skills on LinkedIn for your key connections. It’s a great way to give a quick endorsement validating a colleague, client, prospect’s top skills. It’s a bit like a review. If you endorse someone’s skill your photo will appear on their profile, good awareness for you too. And, you can endorse multiple […]

Read Article

LinkedIn—Five Ways To Manage The Overwhelming

posted on September 26th, 2012 by Colleen McKenna in Branding,Career,Development,Hiring,Training with 0 Comments

No doubt social media is challenging. It’s challenging for those who do it for a living. It’s continually morphing, reinventing itself to keep people coming back and to add more features and levels of interaction.

So how do you suddenly learn how to use LinkedIn now that your CEO, VP or manager has decided you should? Or worse, now that you need a new job? How do you begin and do it correctly?

Read Article

What’s The Value of Your LinkedIn Network?

posted on April 11th, 2011 by Colleen McKenna in Branding,Career,Development,General,Hiring,Training with 0 Comments

What’s the value of your network? Does yours have a strong heartbeat or is flatlining? Do you reach out and talk to people, initiate conversation and interest? I hear lots of conversations around this and wonder how we can really look at our online LinkedIn communities and see who is there, what they have in common, and […]

Read Article

Learning LinkedIn At 19 or 73

posted on March 20th, 2011 by Colleen McKenna in Career,Development,Training with 0 Comments

I hosted a LinkedIn Lunch and Learn the other day where the audience was filled with a wide range of professionals who understand and use LinkedIn for business development. Perhaps most interesting though was that there were college students, young professionals and rebooters [my friend Phil Burgess has coined that term for those individuals that have re-invented […]

Read Article

Subscribe to Intero and get updates delivered right to your inbox.

Watch Now