Ok, this post took a bit longer than expected, we were fighting a power outage on the East Coast this week thanks to Hurrican Irene…anyway…back to a far more interesting topic…LinkedIn Company Pages. As of August, 2011 there are are over 2 million LinkedIn Company Pages and for those that are built-out well [meaning they […]
Read ArticleThere are lots of LinkedIn members who started their profile and never quite finished their build-out for lots of various reasons. I get that but I would like to talk about why if I was leading your company or heading up your marketing or sales I would highly encourage those individuals to finish their profile. […]
Read ArticleSeveral times in the last two days I have seen company pages that are not complete, not set up correctly, are mapped to individuals who don’t work there, and perhaps worse, company pages that don’t exist. I actually see smaller companies doing a better job than larger organizations and that reinforces the thought that […]
Read ArticleThe other day during a LinkedIn workshop someone asked if CEOs were using LinkedIn. He mentioned that he thought a lot of CEOs had incomplete and less than stellar profiles. He made a great point, one I completely agree. There are a lot of poor profiles on LinkedIn and many of them are owners, CEOs, […]
Read ArticleThere is a multitude of ways to create presence, interaction and new opportunities on LinkedIn. And, as LinkedIn continues to add to build-out, its value increases. The value LinkedIn provides is unparalleled, it’s business focus provides access and a freedom to be clear about your intent to create new opportunities, connect and be a resource. […]
Read ArticleIf you have read any of my blog posts you know I talk with salespeople everyday and I hear about what is working and what is not. I talk with business owners and CEOs who say their salespeople are struggling and can’t seem to get out of the slump. So what is it I hear […]
Read ArticleWhat’s the value of your network? Does yours have a strong heartbeat or is flatlining? Do you reach out and talk to people, initiate conversation and interest? I hear lots of conversations around this and wonder how we can really look at our online LinkedIn communities and see who is there, what they have in common, and […]
Read ArticleEvery young professional, college student and teenager I know understands, for the most part, the lasting impression of social media indiscretion, of posting the party highlights. They have at least heard that college and universities and employers are checking them out online and most of them at least try to manage the collateral damage. How? At […]
Read ArticleI hosted a LinkedIn Lunch and Learn the other day where the audience was filled with a wide range of professionals who understand and use LinkedIn for business development. Perhaps most interesting though was that there were college students, young professionals and rebooters [my friend Phil Burgess has coined that term for those individuals that have re-invented […]
Read ArticleI hear a lot people talking about their profiles, most people say their profile is not updated, they created it a while ago and pay little attention to it. I get that. I suggest taking a few minutes and going back in for another look. LinkedIn is here to stay and people all over the world […]
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