I think I should just say it no matter how ghastly it sounds to all the social media-ists and content makers out there. The value of a Like is minimal, has a place, and doesn’t influence behavior. Not every piece of content, hmmm, sounding too wishy-washy already. Let’s just say it. Here goes. Most often […]
Read ArticleAfter listening to How Slack Leverages Freemium to Add $1M in New Contract every 11 Days I considered a couple of points made by Fareed Mosavat, Lifecycle Product Manager at Slack. My first takeaway? The importance of a holistic view of your product and what it means to be a product-led company. My second takeaway […]
Read ArticleImagine how you and your personal brand would look today if you had committed time a year or more ago to developing your professional story and created context for yourself. Consider the opportunities you may have had in your pipeline, funnel or network if you had focused more strategically on building a smart network filled with […]
Read ArticleGasp. It’s been a wild year. You know the kind, maybe yours was like that too. Over the years, my go-to line has been, “The years go by quickly, it’s the days that are endless.” The days of raising children, working, volunteering, and living fills our days beyond measure. Pressed for time, energy and inspiration, […]
Read ArticleDecember 4th, 2010, I lost my job. I was relieved and terrified at the same time. Who wouldn’t be? We were emerging from one of the worst recessions in history, at least contemporary times and everyone was pretty bruised from the previous couple of years. As I slogged through job descriptions, I found myself more […]
Read ArticleDid you know that beyond the United States and Canada other countries also celebrate Thanksgiving? I didn’t. Curious, I searched and learned that beyond the States and Canada, the external territory of Norfolk in Australia, Grenada, Liberia, the Netherlands, the Phillippines, and St. Lucia also celebrate Thanksgiving. Germany and Japan celebrate a similarly named festival […]
Read ArticleOver the last few weeks, you’ve had the chance to get to know our team. Knowing something about others sparks conversation and creates a human connection. We are more than LinkedIn profiles; we are people curious and interested in building bridges and meaning. When Intero Advisory launched in January 2011, I wasn’t thinking about employees […]
Read ArticleIf you have access to Sales Navigator or are thinking about signing up for it, make sure you read our most recent articles: Ten Steps to Integrating Sales Navigator with Your CRM 6 Favorite Sales Navigator Features From Our Lead Generation Specialists 6 Scary Features of Sales Navigator My LinkedIn.com homepage is a frenetic playground […]
Read ArticleEvery CEO group I work with has a similar need; to find new talent for their growing organizations. …A bit fatigued, somewhat deflated and definitely skeptical, they tend to look outwardly for solutions when I submit that their best options are well within their grasp. First, it’s important you understand how someone finds, acquaints themselves […]
Read Article“It’s hard enough to get my sales team to use our CRM, how will I get them to log into LinkedIn too? Is there a way to integrate our CRM with LinkedIn Sales Navigator and should I?” Explain why they need to use both tools and how it will help them. Potentially. Definitely. The more […]
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