Nov
18

Do You Feel Like You’re Swimming Outside in the Cold?

posted on November 18th, 2020 by Colleen McKenna in Mindset with 0 Comments

It’s mid-November in Maryland. It’s chilly. Would you swim outside in the cold? I think, metaphorically, some of us feel like that’s exactly what we’re doing— and it’s not comfortable.  We live across the street from a neighborhood pool that is traditionally open between Memorial Day and Labor Day. When the pool closes every Labor […]

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Nov
04

How to Maximize Your Coaching and Training Success for 2021

posted on November 4th, 2020 by Colleen McKenna in Career,CEOs,Leadership,Professional Development with 0 Comments

2020 took us all by surprise in so many ways. While I know it will be different, I’m ready for 2021 and the opportunities that I’m certain will be revealed. I understand many people may not feel optimistic.  We’ve taken on unfamiliar challenges, and careers have gone awry.  I have reflected, discussed, and opined on […]

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Oct
21

Managing Your Business Objectives for 2021

posted on October 21st, 2020 by Colleen McKenna in Mindset,Professional Development with 0 Comments

Reset. Refresh. Change of Scenery. This week, we are bringing you something a little different for our blog post. Sometimes we just need to reset our brains and surround ourselves with a new environment. 2020 has definitely made us rethink and reshape the way that we do business. In a mostly virtual environment, it’s more […]

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Oct
07

How to Build or Expand Your Business in 2021

posted on October 7th, 2020 by Colleen McKenna in General,Intero Team with 0 Comments

Things are always changing. I thrive on ideas, learning, and some great dark chocolate. I love to bring the best ones to fruition. Sometimes it feels like too much is spinning and then I realize that it’s what I loved about how we’ve built our business. It wasn’t always straightforward and it wasn’t always intentional. […]

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Sep
30

Coming Soon: It’s Business, Not Social™

posted on September 30th, 2020 by Colleen McKenna in General,LinkedIn Essential with 1 Comment

From the Author: Over the years, people have suggested that I write a book. My answer was always the same, “No way.”  How would I possibly fit that in?  So many of my colleagues published books about using LinkedIn and quickly found their book out of date because LinkedIn launched an update or added or […]

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Aug
19

You Being Rogue on LinkedIn Yields LIttle to No Results

posted on August 19th, 2020 by Colleen McKenna in Branding,LinkedIn Essential,Personal Branding with 1 Comment

I have lots of conversations about the need for a process and our process in particular. Every one of our client conversations involves following particular steps to achieve a stronger LinkedIn presence, a strategic network, and increased visibility. A proven process, that series of actions or steps taken to achieve a particular end, delivers the […]

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Aug
05

Did You Know That LinkedIn Ranks as the Most Trusted Social Site?

posted on August 5th, 2020 by Colleen McKenna in LinkedIn Tools | Apps,Professional Development with 0 Comments

Even when people mention that LinkedIn feels a bit softer, more social than it used to, it still remains, according to Business Insider, the site people go to for information and I dare say, even news. Business Insider bases its results on six Pillars: Security, Legitimacy, Community, User Experience, Shareability, and Relevance.  LinkedIn held the top […]

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Jul
29

Why You Need to be Careful Automating Your LinkedIn Lead Generation

posted on July 29th, 2020 by Colleen McKenna in Strategy,Your Network with 1 Comment

Between emails, InMails, and connection requests, I receive a daily stream of questions about automating LinkedIn outreach.  I also receive invitations from others who can help me increase our lead generation efforts and results. I always wonder if they’ve looked at my profile. Probably not, otherwise they’d know that I’m not a likely prospect. Knowing […]

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Jul
22

Why I Use Grammarly

posted on July 22nd, 2020 by Colleen McKenna in CEOs,Essential with 0 Comments

Whether communicated in 140 characters or thousands of words, the written word creates and leaves an impression. I write a lot. I’m sure you do too. From emails, proposals, to blog posts, I’m a typing fiend, but I’m not sure I would consider myself a writer. Everything I write, including my emails, is edited. My […]

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